Art of Packaging Award Gala raises hundreds of thousands of dollars for design scholarships

Sam Ghusson (left to right), Pratt President Thomas Schutte, and Robin Burns McNeil (photo courtesy of Pratt)

The annual celebration was held earlier this month in New York City. Besides the usual fragrance industry luminaries and honorees, the event attracted celebrity guests including Arlene Dahl, Lorenzo Lamas, and Derek Lam, who presented the 2017 Art of Packaging Award.

A final dollar amount isn’t yet available, but this year’s edition of the annual gala raised close to $300,000 to benefit the Marc Rosen Scholarship Fund for Packaging by Design at Pratt Institute.

The renowned cosmetics and luxury fragrance packaging designer teaches at Pratt. His course culminates with students developing a full fragrance packaging collection comprising a perfume bottle prototype, a scent card, box, shopping bag, and advertisement. The best of these from his most recent class were on display at the gala.

Award winning

The Art of Packaging Award went to Batallure Beauty. And, Robin Burns McNeil, the company’s chairman, co-founder, and president, as well as Sam Ghusson, CEO and co-founder of Batallure were on hand to accept the honor. According to a post-event press release, “The Art of Packaging Award is presented annually to a beauty industry company or individual that has excelled in the art form of package design.”

In 2016 Jean Madar of Inter Parfums took home the Art of Packaging Award. (Read Cosmetics Design’s coverage of last year’s gala here.) And other past winners include Aramis & Designer Fragrances, Estée Lauder, Avon, Bath & Body Works, Calvin Klein, Clinique, Coty Inc., Coty Prestige, Dior Beauty, Lancôme, M·A·C, Mary Kay Inc., P&G Prestige, Procter & Gamble, Ralph Lauren Fragrances, and Shiseido. 

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